{ "report_id": "042-payment-methods", "status": "validated", "version": "1.3", "publication": { "headline": "Los pagos identificados como tarjeta ya superan la mitad en el centro mediano", "canonical_url": "https://wodbuster.com/observatorio/formas-pago-centros-deportivos/", "date_modified": "2026-07-18" }, "articles": [ { "id": "gateway-continuity", "headline": "El 98 % de los centros que utilizaba pasarela la mantiene al año siguiente", "path": "articles/continuidad-pasarela.html", "status": "validated" }, { "id": "gateway-by-active-size", "headline": "La pasarela aparece en el 56 % de los centros grandes y en el 26 % de los pequeños", "path": "articles/pasarela-tamano-centro.html", "canonical_url": "https://wodbuster.com/observatorio/formas-pago-centros-deportivos/pasarela-tamano-centro/", "question": "¿Cómo cambia el uso de pasarela con el tamaño activo del centro?", "status": "validated" }, { "id": "gateway-by-region", "headline": "El uso material de pasarela abre una brecha territorial de 50 puntos", "path": "articles/pasarela-comunidades.html", "canonical_url": "https://wodbuster.com/observatorio/formas-pago-centros-deportivos/pasarela-comunidades/", "question": "¿Cómo cambia el uso material de pasarela entre comunidades autónomas?", "status": "validated" } ], "period": { "start": "2024-01-01", "end": "2025-12-31" }, "sample": { "tenants_attempted": 2174, "tenants_succeeded": 2174, "tenants_failed": 0, "source_payments": 5077283, "eligible_centers_2025": 1916, "eligible_payments_2025": 2874615, "paired_centers_2024_2025": 1551, "gateway_adopters_2025": 708, "paired_gateway_adopters_2024": 521 }, "definition": { "card_identified": "Suma de pagos con señal técnica de pasarela de tarjeta y pagos anotados con una etiqueta reconocible de tarjeta o TPV.", "gateway_verified": "Pago que conserva una referencia técnica de pasarela de tarjeta o débito bancario; no implica recurrencia automática.", "recorded_family": "Familia inferida de la etiqueta utilizada por el centro; describe registro administrativo y no prueba el movimiento bancario." }, "findings": { "median_center_card_identified_share_pct": 53.2, "centers_with_any_gateway_verified_pct": 36.95, "centers_majority_gateway_verified_pct": 22.86, "gateway_verified_aggregate_share_pct": 25.14, "gateway_verified_maximum_center_aggregate_share_pct": 1.01, "centers_majority_cash_recorded_pct": 37.37, "median_center_cash_recorded_share_pct": 32.68, "median_center_unknown_share_pct": 0.0, "classified_aggregate_share_pct": 97.25, "centers_unknown_above_20pct_pct": 1.88, "paired_gateway_median_change_pp": 0.0, "paired_cash_median_change_pp": -0.37, "gateway_adopter_median_share_pct": 61.53, "gateway_adopter_p25_share_pct": 36.44, "gateway_adopter_p75_share_pct": 82.73, "gateway_adopters_majority_pct": 61.86, "paired_gateway_continuity_pct": 98.27, "paired_continuing_gateway_centers": 512, "paired_new_gateway_centers": 61, "paired_lost_gateway_centers": 9, "continuing_gateway_share_2024_pct": 54.79, "continuing_gateway_share_2025_pct": 65.92, "continuing_gateway_within_center_change_pp": 4.74, "new_gateway_center_share_2025_pct": 18.35 }, "series": { "adoption_2025": [ { "family": "Efectivo registrado", "centers": 1832, "adoption_pct": 95.62, "median_adopter_share_pct": 35.39 }, { "family": "Tarjeta registrada", "centers": 1399, "adoption_pct": 73.02, "median_adopter_share_pct": 30.44 }, { "family": "Pasarela verificada", "centers": 708, "adoption_pct": 36.95, "median_adopter_share_pct": 61.53 }, { "family": "Bizum registrado", "centers": 382, "adoption_pct": 19.94, "median_adopter_share_pct": 15.7 }, { "family": "Transferencia registrada", "centers": 248, "adoption_pct": 12.94, "median_adopter_share_pct": 2.62 } ], "dominant_family_2025": [ { "family": "Efectivo registrado", "centers": 761, "centers_pct": 39.72 }, { "family": "Tarjeta registrada", "centers": 517, "centers_pct": 26.98 }, { "family": "Pasarela de tarjeta verificada", "centers": 492, "centers_pct": 25.68 }, { "family": "Bizum registrado", "centers": 83, "centers_pct": 4.33 }, { "family": "Otras familias identificadas o empate", "centers": 63, "centers_pct": 3.29 } ], "gateway_adopter_depth_2025": [ { "band": "Menos del 10 %", "centers": 45, "adopters_pct": 6.36 }, { "band": "Del 10 al 24,99 %", "centers": 68, "adopters_pct": 9.6 }, { "band": "Del 25 al 49,99 %", "centers": 157, "adopters_pct": 22.18 }, { "band": "Del 50 al 74,99 %", "centers": 200, "adopters_pct": 28.25 }, { "band": "75 % o más", "centers": 238, "adopters_pct": 33.62 } ], "gateway_continuity_2024_2025": [ { "status": "Mantiene pasarela", "centers": 512, "paired_pct": 33.01 }, { "status": "Aparece en 2025", "centers": 61, "paired_pct": 3.93 }, { "status": "Desaparece en 2025", "centers": 9, "paired_pct": 0.58 }, { "status": "Sin señal en ambos años", "centers": 969, "paired_pct": 62.48 } ] }, "quality": { "minimum_payments_per_center_year": 100, "free_text_method_names_stored": false, "unknown_aggregate_share_pct": 2.75, "unknown_maximum_center_aggregate_share_pct": 24.26 }, "privacy": { "personal_identifiers_stored": false, "payment_identifiers_stored": false, "center_identifiers_exported": false, "minimum_centers_in_published_family": 248 }, "limitations": [ "Una señal de pasarela no demuestra que el cobro fuera recurrente o automático.", "Las familias registradas se infieren de etiquetas libres y no prueban el medio bancario real.", "Adopción y peso son métricas distintas: usar una familia alguna vez no implica que sea mayoritaria.", "Las familias minoritarias o con concentración elevada se agrupan en la publicación.", "La muestra representa centros usuarios de WodBuster y no todo el mercado español." ], "gateway_by_active_size": { "definition": { "gateway_verified": "Pago que conserva una señal técnica de pasarela de tarjeta o débito bancario; no implica recurrencia automática.", "active_size": "Mediana mensual de participantes con al menos una asistencia durante 2025.", "territory_adjustment": "Diferencia frente a la mediana de pasarela de la comunidad y año." }, "rules": { "minimum_payments_per_center_year": 100, "minimum_active_months": 6, "minimum_active_per_month": 20, "minimum_classes_per_month": 20, "minimum_centers_per_community_year": 20 }, "bands_2024": [ { "size_band": "01_UNDER_75", "centers": 225, "median_typical_active": 53.0, "centers_with_any_gateway_pct": 19.11, "centers_gateway_at_least_10pct_pct": 16.89, "centers_gateway_majority_pct": 9.33, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 48.92, "p25_gateway_share_adopters_pct": 21.69, "p75_gateway_share_adopters_pct": 73.2, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 24.89, "median_cash_recorded_share_pct": 50.27, "median_unknown_share_pct": 0.0, "payments": 103444, "largest_center_payment_share_pct": 3.31 }, { "size_band": "02_75_149", "centers": 512, "median_typical_active": 112.0, "centers_with_any_gateway_pct": 24.61, "centers_gateway_at_least_10pct_pct": 20.51, "centers_gateway_majority_pct": 9.96, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 41.64, "p25_gateway_share_adopters_pct": 18.9, "p75_gateway_share_adopters_pct": 70.37, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 28.24, "median_cash_recorded_share_pct": 49.28, "median_unknown_share_pct": 0.0, "payments": 457633, "largest_center_payment_share_pct": 1.21 }, { "size_band": "03_150_299", "centers": 588, "median_typical_active": 203.0, "centers_with_any_gateway_pct": 41.33, "centers_gateway_at_least_10pct_pct": 39.12, "centers_gateway_majority_pct": 24.32, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 59.79, "p25_gateway_share_adopters_pct": 34.65, "p75_gateway_share_adopters_pct": 75.62, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 61.39, "median_cash_recorded_share_pct": 30.27, "median_unknown_share_pct": 0.0, "payments": 969212, "largest_center_payment_share_pct": 0.76 }, { "size_band": "04_300_PLUS", "centers": 179, "median_typical_active": 366.0, "centers_with_any_gateway_pct": 50.28, "centers_gateway_at_least_10pct_pct": 46.93, "centers_gateway_majority_pct": 26.82, "median_gateway_share_all_pct": 0.29, "median_gateway_share_adopters_pct": 53.8, "p25_gateway_share_adopters_pct": 34.22, "p75_gateway_share_adopters_pct": 75.76, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 62.2, "median_cash_recorded_share_pct": 27.81, "median_unknown_share_pct": 0.0, "payments": 596770, "largest_center_payment_share_pct": 4.75 } ], "bands_2025": [ { "size_band": "01_UNDER_75", "centers": 341, "median_typical_active": 52.5, "centers_with_any_gateway_pct": 26.1, "centers_gateway_at_least_10pct_pct": 22.87, "centers_gateway_majority_pct": 14.66, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 54.44, "p25_gateway_share_adopters_pct": 24.27, "p75_gateway_share_adopters_pct": 81.03, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 36.14, "median_cash_recorded_share_pct": 39.3, "median_unknown_share_pct": 0.0, "payments": 173291, "largest_center_payment_share_pct": 1.54 }, { "size_band": "02_75_149", "centers": 626, "median_typical_active": 110.5, "centers_with_any_gateway_pct": 26.68, "centers_gateway_at_least_10pct_pct": 24.92, "centers_gateway_majority_pct": 14.06, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 52.18, "p25_gateway_share_adopters_pct": 31.55, "p75_gateway_share_adopters_pct": 81.63, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 37.81, "median_cash_recorded_share_pct": 44.89, "median_unknown_share_pct": 0.0, "payments": 637646, "largest_center_payment_share_pct": 0.79 }, { "size_band": "03_150_299", "centers": 655, "median_typical_active": 199.5, "centers_with_any_gateway_pct": 45.8, "centers_gateway_at_least_10pct_pct": 43.36, "centers_gateway_majority_pct": 31.91, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 65.22, "p25_gateway_share_adopters_pct": 45.89, "p75_gateway_share_adopters_pct": 82.16, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 66.44, "median_cash_recorded_share_pct": 25.01, "median_unknown_share_pct": 0.0, "payments": 1246620, "largest_center_payment_share_pct": 0.57 }, { "size_band": "04_300_PLUS", "centers": 182, "median_typical_active": 366.75, "centers_with_any_gateway_pct": 56.04, "centers_gateway_at_least_10pct_pct": 53.3, "centers_gateway_majority_pct": 34.62, "median_gateway_share_all_pct": 25.97, "median_gateway_share_adopters_pct": 62.8, "p25_gateway_share_adopters_pct": 37.45, "p75_gateway_share_adopters_pct": 79.83, "median_gateway_vs_community_pp": 19.72, "median_card_identified_share_pct": 68.71, "median_cash_recorded_share_pct": 23.53, "median_unknown_share_pct": 0.0, "payments": 712391, "largest_center_payment_share_pct": 2.83 } ], "full_year_sensitivity_2025": [ { "size_band": "01_UNDER_75", "centers": 169, "median_typical_active": 57.0, "centers_with_any_gateway_pct": 23.08, "centers_gateway_at_least_10pct_pct": 18.34, "centers_gateway_majority_pct": 11.24, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 49.92, "p25_gateway_share_adopters_pct": 12.73, "p75_gateway_share_adopters_pct": 83.78, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 33.68, "median_cash_recorded_share_pct": 35.99, "median_unknown_share_pct": 0.0, "payments": 98288, "largest_center_payment_share_pct": 2.72 }, { "size_band": "02_75_149", "centers": 488, "median_typical_active": 113.25, "centers_with_any_gateway_pct": 27.66, "centers_gateway_at_least_10pct_pct": 26.02, "centers_gateway_majority_pct": 14.75, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 52.18, "p25_gateway_share_adopters_pct": 31.55, "p75_gateway_share_adopters_pct": 77.97, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 37.27, "median_cash_recorded_share_pct": 45.05, "median_unknown_share_pct": 0.0, "payments": 523182, "largest_center_payment_share_pct": 0.97 }, { "size_band": "03_150_299", "centers": 601, "median_typical_active": 203.0, "centers_with_any_gateway_pct": 45.59, "centers_gateway_at_least_10pct_pct": 43.09, "centers_gateway_majority_pct": 31.78, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 66.4, "p25_gateway_share_adopters_pct": 46.19, "p75_gateway_share_adopters_pct": 82.67, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 66.23, "median_cash_recorded_share_pct": 24.87, "median_unknown_share_pct": 0.0, "payments": 1172243, "largest_center_payment_share_pct": 0.61 }, { "size_band": "04_300_PLUS", "centers": 176, "median_typical_active": 366.0, "centers_with_any_gateway_pct": 55.11, "centers_gateway_at_least_10pct_pct": 52.27, "centers_gateway_majority_pct": 32.95, "median_gateway_share_all_pct": 19.25, "median_gateway_share_adopters_pct": 61.83, "p25_gateway_share_adopters_pct": 36.32, "p75_gateway_share_adopters_pct": 78.07, "median_gateway_vs_community_pp": 16.55, "median_card_identified_share_pct": 68.32, "median_cash_recorded_share_pct": 24.34, "median_unknown_share_pct": 0.0, "payments": 695435, "largest_center_payment_share_pct": 2.9 } ], "minimum_payment_sensitivity_2025": [ { "minimum_payments": 100, "bands": [ { "size_band": "01_UNDER_75", "centers": 341, "median_typical_active": 52.5, "centers_with_any_gateway_pct": 26.1, "centers_gateway_at_least_10pct_pct": 22.87, "centers_gateway_majority_pct": 14.66, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 54.44, "p25_gateway_share_adopters_pct": 24.27, "p75_gateway_share_adopters_pct": 81.03, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 36.14, "median_cash_recorded_share_pct": 39.3, "median_unknown_share_pct": 0.0, "payments": 173291, "largest_center_payment_share_pct": 1.54 }, { "size_band": "02_75_149", "centers": 626, "median_typical_active": 110.5, "centers_with_any_gateway_pct": 26.68, "centers_gateway_at_least_10pct_pct": 24.92, "centers_gateway_majority_pct": 14.06, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 52.18, "p25_gateway_share_adopters_pct": 31.55, "p75_gateway_share_adopters_pct": 81.63, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 37.81, "median_cash_recorded_share_pct": 44.89, "median_unknown_share_pct": 0.0, "payments": 637646, "largest_center_payment_share_pct": 0.79 }, { "size_band": "03_150_299", "centers": 655, "median_typical_active": 199.5, "centers_with_any_gateway_pct": 45.8, "centers_gateway_at_least_10pct_pct": 43.36, "centers_gateway_majority_pct": 31.91, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 65.22, "p25_gateway_share_adopters_pct": 45.89, "p75_gateway_share_adopters_pct": 82.16, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 66.44, "median_cash_recorded_share_pct": 25.01, "median_unknown_share_pct": 0.0, "payments": 1246620, "largest_center_payment_share_pct": 0.57 }, { "size_band": "04_300_PLUS", "centers": 182, "median_typical_active": 366.75, "centers_with_any_gateway_pct": 56.04, "centers_gateway_at_least_10pct_pct": 53.3, "centers_gateway_majority_pct": 34.62, "median_gateway_share_all_pct": 25.97, "median_gateway_share_adopters_pct": 62.8, "p25_gateway_share_adopters_pct": 37.45, "p75_gateway_share_adopters_pct": 79.83, "median_gateway_vs_community_pp": 19.72, "median_card_identified_share_pct": 68.71, "median_cash_recorded_share_pct": 23.53, "median_unknown_share_pct": 0.0, "payments": 712391, "largest_center_payment_share_pct": 2.83 } ] }, { "minimum_payments": 200, "bands": [ { "size_band": "01_UNDER_75", "centers": 318, "median_typical_active": 53.25, "centers_with_any_gateway_pct": 25.79, "centers_gateway_at_least_10pct_pct": 22.64, "centers_gateway_majority_pct": 14.78, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 58.71, "p25_gateway_share_adopters_pct": 26.13, "p75_gateway_share_adopters_pct": 83.11, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 36.1, "median_cash_recorded_share_pct": 40.87, "median_unknown_share_pct": 0.0, "payments": 169561, "largest_center_payment_share_pct": 1.58 }, { "size_band": "02_75_149", "centers": 619, "median_typical_active": 110.5, "centers_with_any_gateway_pct": 26.66, "centers_gateway_at_least_10pct_pct": 24.88, "centers_gateway_majority_pct": 13.89, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 51.33, "p25_gateway_share_adopters_pct": 31.42, "p75_gateway_share_adopters_pct": 79.06, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 37.97, "median_cash_recorded_share_pct": 44.79, "median_unknown_share_pct": 0.0, "payments": 636576, "largest_center_payment_share_pct": 0.8 }, { "size_band": "03_150_299", "centers": 652, "median_typical_active": 199.75, "centers_with_any_gateway_pct": 45.86, "centers_gateway_at_least_10pct_pct": 43.4, "centers_gateway_majority_pct": 31.9, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 65.09, "p25_gateway_share_adopters_pct": 45.65, "p75_gateway_share_adopters_pct": 81.91, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 66.32, "median_cash_recorded_share_pct": 25.23, "median_unknown_share_pct": 0.0, "payments": 1246203, "largest_center_payment_share_pct": 0.57 }, { "size_band": "04_300_PLUS", "centers": 181, "median_typical_active": 366.0, "centers_with_any_gateway_pct": 56.35, "centers_gateway_at_least_10pct_pct": 53.59, "centers_gateway_majority_pct": 34.81, "median_gateway_share_all_pct": 26.43, "median_gateway_share_adopters_pct": 62.8, "p25_gateway_share_adopters_pct": 37.45, "p75_gateway_share_adopters_pct": 79.83, "median_gateway_vs_community_pp": 20.15, "median_card_identified_share_pct": 68.8, "median_cash_recorded_share_pct": 23.03, "median_unknown_share_pct": 0.0, "payments": 712253, "largest_center_payment_share_pct": 2.84 } ] }, { "minimum_payments": 500, "bands": [ { "size_band": "01_UNDER_75", "centers": 158, "median_typical_active": 62.5, "centers_with_any_gateway_pct": 25.32, "centers_gateway_at_least_10pct_pct": 22.15, "centers_gateway_majority_pct": 13.29, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 50.66, "p25_gateway_share_adopters_pct": 20.45, "p75_gateway_share_adopters_pct": 84.36, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 32.52, "median_cash_recorded_share_pct": 40.25, "median_unknown_share_pct": 0.0, "payments": 112441, "largest_center_payment_share_pct": 2.38 }, { "size_band": "02_75_149", "centers": 580, "median_typical_active": 111.5, "centers_with_any_gateway_pct": 26.9, "centers_gateway_at_least_10pct_pct": 25.0, "centers_gateway_majority_pct": 13.79, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 50.89, "p25_gateway_share_adopters_pct": 31.18, "p75_gateway_share_adopters_pct": 79.04, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 36.08, "median_cash_recorded_share_pct": 45.05, "median_unknown_share_pct": 0.0, "payments": 622938, "largest_center_payment_share_pct": 0.81 }, { "size_band": "03_150_299", "centers": 642, "median_typical_active": 199.5, "centers_with_any_gateway_pct": 45.95, "centers_gateway_at_least_10pct_pct": 43.46, "centers_gateway_majority_pct": 31.93, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 65.0, "p25_gateway_share_adopters_pct": 45.65, "p75_gateway_share_adopters_pct": 81.91, "median_gateway_vs_community_pp": 0.0, "median_card_identified_share_pct": 66.21, "median_cash_recorded_share_pct": 25.23, "median_unknown_share_pct": 0.0, "payments": 1242774, "largest_center_payment_share_pct": 0.57 }, { "size_band": "04_300_PLUS", "centers": 181, "median_typical_active": 366.0, "centers_with_any_gateway_pct": 56.35, "centers_gateway_at_least_10pct_pct": 53.59, "centers_gateway_majority_pct": 34.81, "median_gateway_share_all_pct": 26.43, "median_gateway_share_adopters_pct": 62.8, "p25_gateway_share_adopters_pct": 37.45, "p75_gateway_share_adopters_pct": 79.83, "median_gateway_vs_community_pp": 20.15, "median_card_identified_share_pct": 68.8, "median_cash_recorded_share_pct": 23.03, "median_unknown_share_pct": 0.0, "payments": 712253, "largest_center_payment_share_pct": 2.84 } ] } ], "comparison_2025": { "any_gateway_difference_pp_large_minus_small": 29.94, "gateway_at_least_10pct_difference_pp": 30.43, "gateway_majority_difference_pp": 19.96, "cash_median_difference_pp": -15.77 }, "limitations": [ "Una señal de pasarela no demuestra recurrencia automática ni conciliación bancaria completa.", "Las familias registradas describen cómo se anotó el cobro y no prueban el movimiento bancario real.", "Las bandas comparan centros distintos y no demuestran que el tamaño cause la adopción de una pasarela.", "No se observan comisiones, impagos, tiempo administrativo, antigüedad del centro o proveedor utilizado." ] }, "gateway_by_region": { "definition": { "material_gateway": "Centro donde al menos el 10 % de los pagos conserva una señal técnica de pasarela.", "regional_benchmark": "Porcentaje de centros con uso material; cada negocio pesa una vez.", "size_adjustment": "Diferencia media frente a la tasa nacional de la misma banda de tamaño activo." }, "rules": { "minimum_payments_per_center_year": 100, "minimum_active_months": 6, "minimum_active_per_month": 20, "minimum_classes_per_month": 20, "minimum_centers_per_region": 30, "maximum_largest_center_payment_share_pct": 8.0 }, "regions_2024": [ { "community": "Región de Murcia", "centers": 68, "payments": 97423, "largest_center_payment_share_pct": 5.71, "median_typical_active": 159.5, "centers_with_any_gateway_pct": 16.18, "centers_gateway_at_least_10pct_pct": 16.18, "centers_gateway_majority_pct": 7.35, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 48.05, "median_card_identified_share_pct": 35.96, "median_cash_recorded_share_pct": 51.89, "size_adjusted_material_gateway_difference_pp": -16.12, "size_mix_pct": { "01_UNDER_75": 20.59, "02_75_149": 20.59, "03_150_299": 41.18, "04_300_PLUS": 17.65 } }, { "community": "Andalucía", "centers": 524, "payments": 791896, "largest_center_payment_share_pct": 3.58, "median_typical_active": 151.0, "centers_with_any_gateway_pct": 23.28, "centers_gateway_at_least_10pct_pct": 20.61, "centers_gateway_majority_pct": 10.11, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 41.1, "median_card_identified_share_pct": 27.48, "median_cash_recorded_share_pct": 54.25, "size_adjusted_material_gateway_difference_pp": -10.19, "size_mix_pct": { "01_UNDER_75": 12.98, "02_75_149": 35.69, "03_150_299": 39.31, "04_300_PLUS": 12.02 } }, { "community": "Canarias", "centers": 97, "payments": 110089, "largest_center_payment_share_pct": 3.19, "median_typical_active": 104.5, "centers_with_any_gateway_pct": 25.77, "centers_gateway_at_least_10pct_pct": 21.65, "centers_gateway_majority_pct": 12.37, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 48.92, "median_card_identified_share_pct": 55.79, "median_cash_recorded_share_pct": 26.73, "size_adjusted_material_gateway_difference_pp": -4.37, "size_mix_pct": { "01_UNDER_75": 29.9, "02_75_149": 37.11, "03_150_299": 28.87, "04_300_PLUS": 4.12 } }, { "community": "Islas Baleares", "centers": 59, "payments": 71239, "largest_center_payment_share_pct": 5.95, "median_typical_active": 120.0, "centers_with_any_gateway_pct": 28.81, "centers_gateway_at_least_10pct_pct": 27.12, "centers_gateway_majority_pct": 16.95, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 63.71, "median_card_identified_share_pct": 32.46, "median_cash_recorded_share_pct": 39.8, "size_adjusted_material_gateway_difference_pp": 0.19, "size_mix_pct": { "01_UNDER_75": 18.64, "02_75_149": 47.46, "03_150_299": 27.12, "04_300_PLUS": 6.78 } }, { "community": "Castilla-La Mancha", "centers": 70, "payments": 98233, "largest_center_payment_share_pct": 4.68, "median_typical_active": 138.25, "centers_with_any_gateway_pct": 32.86, "centers_gateway_at_least_10pct_pct": 31.43, "centers_gateway_majority_pct": 17.14, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 53.39, "median_card_identified_share_pct": 60.53, "median_cash_recorded_share_pct": 38.2, "size_adjusted_material_gateway_difference_pp": 1.25, "size_mix_pct": { "01_UNDER_75": 20.0, "02_75_149": 31.43, "03_150_299": 34.29, "04_300_PLUS": 14.29 } }, { "community": "Comunidad Valenciana", "centers": 257, "payments": 321194, "largest_center_payment_share_pct": 2.0, "median_typical_active": 149.0, "centers_with_any_gateway_pct": 42.41, "centers_gateway_at_least_10pct_pct": 37.35, "centers_gateway_majority_pct": 21.79, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 54.22, "median_card_identified_share_pct": 56.0, "median_cash_recorded_share_pct": 30.32, "size_adjusted_material_gateway_difference_pp": 7.11, "size_mix_pct": { "01_UNDER_75": 19.07, "02_75_149": 31.52, "03_150_299": 36.58, "04_300_PLUS": 12.84 } }, { "community": "Comunidad de Madrid", "centers": 163, "payments": 266140, "largest_center_payment_share_pct": 3.5, "median_typical_active": 173.5, "centers_with_any_gateway_pct": 42.33, "centers_gateway_at_least_10pct_pct": 38.04, "centers_gateway_majority_pct": 23.93, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 59.92, "median_card_identified_share_pct": 64.89, "median_cash_recorded_share_pct": 25.33, "size_adjusted_material_gateway_difference_pp": 5.59, "size_mix_pct": { "01_UNDER_75": 9.82, "02_75_149": 30.67, "03_150_299": 47.24, "04_300_PLUS": 12.27 } }, { "community": "Cataluña", "centers": 78, "payments": 109070, "largest_center_payment_share_pct": 6.49, "median_typical_active": 155.0, "centers_with_any_gateway_pct": 44.87, "centers_gateway_at_least_10pct_pct": 42.31, "centers_gateway_majority_pct": 26.92, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 64.5, "median_card_identified_share_pct": 56.88, "median_cash_recorded_share_pct": 12.86, "size_adjusted_material_gateway_difference_pp": 11.95, "size_mix_pct": { "01_UNDER_75": 16.67, "02_75_149": 32.05, "03_150_299": 42.31, "04_300_PLUS": 8.97 } } ], "regions_2025": [ { "community": "Región de Murcia", "centers": 87, "payments": 125592, "largest_center_payment_share_pct": 4.09, "median_typical_active": 143.0, "centers_with_any_gateway_pct": 22.99, "centers_gateway_at_least_10pct_pct": 21.84, "centers_gateway_majority_pct": 12.64, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 52.05, "median_card_identified_share_pct": 38.13, "median_cash_recorded_share_pct": 50.25, "size_adjusted_material_gateway_difference_pp": -13.27, "size_mix_pct": { "01_UNDER_75": 28.74, "02_75_149": 21.84, "03_150_299": 34.48, "04_300_PLUS": 14.94 } }, { "community": "Andalucía", "centers": 627, "payments": 1004640, "largest_center_payment_share_pct": 2.01, "median_typical_active": 142.0, "centers_with_any_gateway_pct": 25.36, "centers_gateway_at_least_10pct_pct": 22.81, "centers_gateway_majority_pct": 12.6, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 49.82, "median_card_identified_share_pct": 33.48, "median_cash_recorded_share_pct": 52.44, "size_adjusted_material_gateway_difference_pp": -11.42, "size_mix_pct": { "01_UNDER_75": 17.22, "02_75_149": 36.84, "03_150_299": 35.89, "04_300_PLUS": 10.05 } }, { "community": "Canarias", "centers": 121, "payments": 146886, "largest_center_payment_share_pct": 3.76, "median_typical_active": 100.5, "centers_with_any_gateway_pct": 27.27, "centers_gateway_at_least_10pct_pct": 26.45, "centers_gateway_majority_pct": 15.7, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 51.45, "median_card_identified_share_pct": 63.59, "median_cash_recorded_share_pct": 25.63, "size_adjusted_material_gateway_difference_pp": -3.59, "size_mix_pct": { "01_UNDER_75": 32.23, "02_75_149": 38.84, "03_150_299": 25.62, "04_300_PLUS": 3.31 } }, { "community": "Castilla-La Mancha", "centers": 85, "payments": 126717, "largest_center_payment_share_pct": 3.9, "median_typical_active": 128.0, "centers_with_any_gateway_pct": 32.94, "centers_gateway_at_least_10pct_pct": 29.41, "centers_gateway_majority_pct": 17.65, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 52.91, "median_card_identified_share_pct": 53.87, "median_cash_recorded_share_pct": 41.5, "size_adjusted_material_gateway_difference_pp": -4.54, "size_mix_pct": { "01_UNDER_75": 17.65, "02_75_149": 38.82, "03_150_299": 31.76, "04_300_PLUS": 11.76 } }, { "community": "Islas Baleares", "centers": 68, "payments": 89950, "largest_center_payment_share_pct": 4.84, "median_typical_active": 107.5, "centers_with_any_gateway_pct": 30.88, "centers_gateway_at_least_10pct_pct": 30.88, "centers_gateway_majority_pct": 17.65, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 53.18, "median_card_identified_share_pct": 50.14, "median_cash_recorded_share_pct": 36.36, "size_adjusted_material_gateway_difference_pp": -0.3, "size_mix_pct": { "01_UNDER_75": 22.06, "02_75_149": 45.59, "03_150_299": 26.47, "04_300_PLUS": 5.88 } }, { "community": "Comunidad Valenciana", "centers": 305, "payments": 425177, "largest_center_payment_share_pct": 1.64, "median_typical_active": 131.0, "centers_with_any_gateway_pct": 45.25, "centers_gateway_at_least_10pct_pct": 41.97, "centers_gateway_majority_pct": 28.52, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 62.32, "median_card_identified_share_pct": 67.0, "median_cash_recorded_share_pct": 24.31, "size_adjusted_material_gateway_difference_pp": 7.85, "size_mix_pct": { "01_UNDER_75": 22.3, "02_75_149": 32.13, "03_150_299": 34.75, "04_300_PLUS": 10.82 } }, { "community": "Galicia", "centers": 47, "payments": 75381, "largest_center_payment_share_pct": 5.25, "median_typical_active": 137.5, "centers_with_any_gateway_pct": 46.81, "centers_gateway_at_least_10pct_pct": 44.68, "centers_gateway_majority_pct": 38.3, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 79.84, "median_card_identified_share_pct": 73.52, "median_cash_recorded_share_pct": 17.32, "size_adjusted_material_gateway_difference_pp": 9.9, "size_mix_pct": { "01_UNDER_75": 12.77, "02_75_149": 40.43, "03_150_299": 34.04, "04_300_PLUS": 12.77 } }, { "community": "Comunidad de Madrid", "centers": 194, "payments": 341532, "largest_center_payment_share_pct": 2.75, "median_typical_active": 161.75, "centers_with_any_gateway_pct": 48.45, "centers_gateway_at_least_10pct_pct": 46.39, "centers_gateway_majority_pct": 34.02, "median_gateway_share_all_pct": 0.0, "median_gateway_share_adopters_pct": 67.45, "median_card_identified_share_pct": 74.78, "median_cash_recorded_share_pct": 19.43, "size_adjusted_material_gateway_difference_pp": 10.22, "size_mix_pct": { "01_UNDER_75": 12.37, "02_75_149": 32.47, "03_150_299": 43.81, "04_300_PLUS": 11.34 } }, { "community": "Cataluña", "centers": 95, "payments": 157295, "largest_center_payment_share_pct": 5.34, "median_typical_active": 149.0, "centers_with_any_gateway_pct": 53.68, "centers_gateway_at_least_10pct_pct": 47.37, "centers_gateway_majority_pct": 36.84, "median_gateway_share_all_pct": 0.63, "median_gateway_share_adopters_pct": 73.67, "median_card_identified_share_pct": 70.82, "median_cash_recorded_share_pct": 11.7, "size_adjusted_material_gateway_difference_pp": 12.84, "size_mix_pct": { "01_UNDER_75": 20.0, "02_75_149": 30.53, "03_150_299": 42.11, "04_300_PLUS": 7.37 } }, { "community": "Aragón", "centers": 31, "payments": 39908, "largest_center_payment_share_pct": 7.71, "median_typical_active": 142.5, "centers_with_any_gateway_pct": 51.61, "centers_gateway_at_least_10pct_pct": 48.39, "centers_gateway_majority_pct": 38.71, "median_gateway_share_all_pct": 0.44, "median_gateway_share_adopters_pct": 67.29, "median_card_identified_share_pct": 63.91, "median_cash_recorded_share_pct": 11.96, "size_adjusted_material_gateway_difference_pp": 14.39, "size_mix_pct": { "01_UNDER_75": 19.35, "02_75_149": 35.48, "03_150_299": 35.48, "04_300_PLUS": 9.68 } }, { "community": "Castilla y León", "centers": 41, "payments": 65367, "largest_center_payment_share_pct": 7.61, "median_typical_active": 187.0, "centers_with_any_gateway_pct": 63.41, "centers_gateway_at_least_10pct_pct": 63.41, "centers_gateway_majority_pct": 43.9, "median_gateway_share_all_pct": 42.54, "median_gateway_share_adopters_pct": 60.26, "median_card_identified_share_pct": 75.14, "median_cash_recorded_share_pct": 24.73, "size_adjusted_material_gateway_difference_pp": 26.53, "size_mix_pct": { "01_UNDER_75": 12.2, "02_75_149": 29.27, "03_150_299": 46.34, "04_300_PLUS": 12.2 } }, { "community": "País Vasco", "centers": 32, "payments": 41143, "largest_center_payment_share_pct": 6.54, "median_typical_active": 145.0, "centers_with_any_gateway_pct": 71.88, "centers_gateway_at_least_10pct_pct": 71.88, "centers_gateway_majority_pct": 53.12, "median_gateway_share_all_pct": 54.83, "median_gateway_share_adopters_pct": 92.3, "median_card_identified_share_pct": 81.78, "median_cash_recorded_share_pct": 5.95, "size_adjusted_material_gateway_difference_pp": 38.57, "size_mix_pct": { "01_UNDER_75": 18.75, "02_75_149": 34.38, "03_150_299": 46.88, "04_300_PLUS": 0.0 } } ], "stability": [ { "community": "Región de Murcia", "material_gateway_2024_pct": 16.18, "material_gateway_2025_pct": 21.84, "change_pp": 5.66, "size_adjusted_2024_pp": -16.12, "size_adjusted_2025_pp": -13.27 }, { "community": "Andalucía", "material_gateway_2024_pct": 20.61, "material_gateway_2025_pct": 22.81, "change_pp": 2.2, "size_adjusted_2024_pp": -10.19, "size_adjusted_2025_pp": -11.42 }, { "community": "Canarias", "material_gateway_2024_pct": 21.65, "material_gateway_2025_pct": 26.45, "change_pp": 4.8, "size_adjusted_2024_pp": -4.37, "size_adjusted_2025_pp": -3.59 }, { "community": "Castilla-La Mancha", "material_gateway_2024_pct": 31.43, "material_gateway_2025_pct": 29.41, "change_pp": -2.02, "size_adjusted_2024_pp": 1.25, "size_adjusted_2025_pp": -4.54 }, { "community": "Islas Baleares", "material_gateway_2024_pct": 27.12, "material_gateway_2025_pct": 30.88, "change_pp": 3.76, "size_adjusted_2024_pp": 0.19, "size_adjusted_2025_pp": -0.3 }, { "community": "Comunidad Valenciana", "material_gateway_2024_pct": 37.35, "material_gateway_2025_pct": 41.97, "change_pp": 4.62, "size_adjusted_2024_pp": 7.11, "size_adjusted_2025_pp": 7.85 }, { "community": "Comunidad de Madrid", "material_gateway_2024_pct": 38.04, "material_gateway_2025_pct": 46.39, "change_pp": 8.35, "size_adjusted_2024_pp": 5.59, "size_adjusted_2025_pp": 10.22 }, { "community": "Cataluña", "material_gateway_2024_pct": 42.31, "material_gateway_2025_pct": 47.37, "change_pp": 5.06, "size_adjusted_2024_pp": 11.95, "size_adjusted_2025_pp": 12.84 } ], "range_2025": { "raw_minimum_region": "Región de Murcia", "raw_minimum_pct": 21.84, "raw_maximum_region": "País Vasco", "raw_maximum_pct": 71.88, "raw_gap_pp": 50.04, "adjusted_minimum_region": "Región de Murcia", "adjusted_minimum_pp": -13.27, "adjusted_maximum_region": "País Vasco", "adjusted_maximum_pp": 38.57, "adjusted_gap_pp": 51.84 }, "excluded_regions": { "2024": [ "Aragón", "Asturias", "Melilla", "Castilla y León", "Galicia", "Navarra", "Extremadura", "Cantabria", "País Vasco", "La Rioja", "Ceuta" ], "2025": [ "Asturias", "Melilla", "Extremadura", "Cantabria", "La Rioja", "Ceuta", "Navarra" ] }, "limitations": [ "La comunidad se aproxima mediante el código postal de facturación y puede no coincidir con la instalación.", "El ajuste de tamaño no controla antigüedad, urbanización, perfil de cliente o proveedor.", "Una señal técnica no demuestra recurrencia, automatización completa o rentabilidad.", "La distribución de clientes WodBuster no representa un censo del mercado español." ] } }