{
  "report_id": "235-membership-observed-value",
  "version": "1.0",
  "status": "validated",
  "date_modified": "2026-07-21",
  "period": "2024-01-01/2026-07-15",
  "canonical_url": "https://wodbuster.com/observatorio/valor-observado-nueva-cuota/",
  "question": "¿Cuánto importe positivo de cuota acumula una nueva relación durante sus primeros 90, 180 y 365 días?",
  "definitions": {
    "entry": "Primer pago positivo de cuota observado para el perfil durante 2024.",
    "observed_value": "Importes positivos con impuestos en conceptos de cuota cobrados dentro de cada ventana.",
    "scope_warning": "No es facturación neta, margen ni una predicción de valor futuro."
  },
  "sample": {
    "tenants_succeeded": 2174,
    "tenants_failed": 0,
    "centers_with_cohort": 1714,
    "eligible_profiles": 254376,
    "largest_center_profile_share_pct": 0.48
  },
  "primary": {
    "centers": 1568,
    "minimum_profiles_per_center": 30,
    "profiles": 252582,
    "metrics": {
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        "median": 50.0,
        "bootstrap_95_low": 50.0,
        "bootstrap_95_high": 50.0
      },
      "value_90_eur": {
        "median": 130.0,
        "bootstrap_95_low": 125.0,
        "bootstrap_95_high": 135.0
      },
      "value_180_eur": {
        "median": 180.0,
        "bootstrap_95_low": 177.13,
        "bootstrap_95_high": 185.0
      },
      "value_365_eur": {
        "median": 225.0,
        "bootstrap_95_low": 216.0,
        "bootstrap_95_high": 238.7
      },
      "payments_90": {
        "median": 3.0,
        "bootstrap_95_low": 3.0,
        "bootstrap_95_high": 3.0
      },
      "payments_180": {
        "median": 3.0,
        "bootstrap_95_low": 3.0,
        "bootstrap_95_high": 4.0
      },
      "payments_365": {
        "median": 4.0,
        "bootstrap_95_low": 4.0,
        "bootstrap_95_high": 4.0
      },
      "repeat_90_pct": {
        "median": 71.92,
        "bootstrap_95_low": 71.27,
        "bootstrap_95_high": 72.73
      },
      "repeat_180_pct": {
        "median": 75.02,
        "bootstrap_95_low": 74.45,
        "bootstrap_95_high": 75.64
      },
      "repeat_365_pct": {
        "median": 76.61,
        "bootstrap_95_low": 75.93,
        "bootstrap_95_high": 77.27
      },
      "value_90_multiple_of_first": 2.6,
      "value_180_multiple_of_first": 3.6,
      "value_365_multiple_of_first": 4.5
    }
  },
  "minimum_size_sensitivity": {
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      "centers": 1642,
      "minimum_profiles_per_center": 10,
      "profiles": 254133,
      "metrics": {
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          "bootstrap_95_low": 50.0,
          "bootstrap_95_high": 50.0
        },
        "value_90_eur": {
          "median": 130.0,
          "bootstrap_95_low": 124.75,
          "bootstrap_95_high": 135.0
        },
        "value_180_eur": {
          "median": 180.0,
          "bootstrap_95_low": 177.13,
          "bootstrap_95_high": 185.43
        },
        "value_365_eur": {
          "median": 225.0,
          "bootstrap_95_low": 218.55,
          "bootstrap_95_high": 237.5
        },
        "payments_90": {
          "median": 3.0,
          "bootstrap_95_low": 3.0,
          "bootstrap_95_high": 3.0
        },
        "payments_180": {
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          "bootstrap_95_low": 3.0,
          "bootstrap_95_high": 4.0
        },
        "payments_365": {
          "median": 4.0,
          "bootstrap_95_low": 4.0,
          "bootstrap_95_high": 4.0
        },
        "repeat_90_pct": {
          "median": 71.8,
          "bootstrap_95_low": 71.21,
          "bootstrap_95_high": 72.65
        },
        "repeat_180_pct": {
          "median": 75.0,
          "bootstrap_95_low": 74.35,
          "bootstrap_95_high": 75.62
        },
        "repeat_365_pct": {
          "median": 76.56,
          "bootstrap_95_low": 75.9,
          "bootstrap_95_high": 77.27
        },
        "value_90_multiple_of_first": 2.6,
        "value_180_multiple_of_first": 3.6,
        "value_365_multiple_of_first": 4.5
      }
    },
    "50": {
      "centers": 1427,
      "minimum_profiles_per_center": 50,
      "profiles": 246891,
      "metrics": {
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          "median": 50.0,
          "bootstrap_95_low": 50.0,
          "bootstrap_95_high": 50.0
        },
        "value_90_eur": {
          "median": 130.0,
          "bootstrap_95_low": 122.0,
          "bootstrap_95_high": 134.7
        },
        "value_180_eur": {
          "median": 180.0,
          "bootstrap_95_low": 174.7,
          "bootstrap_95_high": 180.0
        },
        "value_365_eur": {
          "median": 220.0,
          "bootstrap_95_low": 210.0,
          "bootstrap_95_high": 230.0
        },
        "payments_90": {
          "median": 3.0,
          "bootstrap_95_low": 3.0,
          "bootstrap_95_high": 3.0
        },
        "payments_180": {
          "median": 3.0,
          "bootstrap_95_low": 3.0,
          "bootstrap_95_high": 3.5
        },
        "payments_365": {
          "median": 4.0,
          "bootstrap_95_low": 4.0,
          "bootstrap_95_high": 4.0
        },
        "repeat_90_pct": {
          "median": 71.72,
          "bootstrap_95_low": 70.91,
          "bootstrap_95_high": 72.37
        },
        "repeat_180_pct": {
          "median": 74.77,
          "bootstrap_95_low": 74.14,
          "bootstrap_95_high": 75.36
        },
        "repeat_365_pct": {
          "median": 76.29,
          "bootstrap_95_low": 75.73,
          "bootstrap_95_high": 77.08
        },
        "value_90_multiple_of_first": 2.6,
        "value_180_multiple_of_first": 3.6,
        "value_365_multiple_of_first": 4.4
      }
    },
    "100": {
      "centers": 995,
      "minimum_profiles_per_center": 100,
      "profiles": 214554,
      "metrics": {
        "first_payment_eur": {
          "median": 50.0,
          "bootstrap_95_low": 50.0,
          "bootstrap_95_high": 50.0
        },
        "value_90_eur": {
          "median": 125.0,
          "bootstrap_95_low": 120.0,
          "bootstrap_95_high": 130.0
        },
        "value_180_eur": {
          "median": 175.0,
          "bootstrap_95_low": 167.0,
          "bootstrap_95_high": 180.0
        },
        "value_365_eur": {
          "median": 211.99,
          "bootstrap_95_low": 202.5,
          "bootstrap_95_high": 225.0
        },
        "payments_90": {
          "median": 3.0,
          "bootstrap_95_low": 2.0,
          "bootstrap_95_high": 3.0
        },
        "payments_180": {
          "median": 3.0,
          "bootstrap_95_low": 3.0,
          "bootstrap_95_high": 3.0
        },
        "payments_365": {
          "median": 4.0,
          "bootstrap_95_low": 4.0,
          "bootstrap_95_high": 4.0
        },
        "repeat_90_pct": {
          "median": 70.8,
          "bootstrap_95_low": 69.86,
          "bootstrap_95_high": 71.72
        },
        "repeat_180_pct": {
          "median": 74.11,
          "bootstrap_95_low": 73.2,
          "bootstrap_95_high": 74.85
        },
        "repeat_365_pct": {
          "median": 75.69,
          "bootstrap_95_low": 74.87,
          "bootstrap_95_high": 76.25
        },
        "value_90_multiple_of_first": 2.5,
        "value_180_multiple_of_first": 3.5,
        "value_365_multiple_of_first": 4.24
      }
    }
  },
  "first_ticket_bands": {
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      "minimum_profiles_per_center": 20,
      "profiles": 58289,
      "metrics": {
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          "median": 30.0,
          "bootstrap_95_low": 30.0,
          "bootstrap_95_high": 30.0
        },
        "value_90_eur": {
          "median": 82.42,
          "bootstrap_95_low": 79.5,
          "bootstrap_95_high": 87.25
        },
        "value_180_eur": {
          "median": 110.0,
          "bootstrap_95_low": 105.0,
          "bootstrap_95_high": 114.75
        },
        "value_365_eur": {
          "median": 135.0,
          "bootstrap_95_low": 125.0,
          "bootstrap_95_high": 140.0
        },
        "payments_90": {
          "median": 3.0,
          "bootstrap_95_low": 2.5,
          "bootstrap_95_high": 3.0
        },
        "payments_180": {
          "median": 3.0,
          "bootstrap_95_low": 3.0,
          "bootstrap_95_high": 3.0
        },
        "payments_365": {
          "median": 4.0,
          "bootstrap_95_low": 4.0,
          "bootstrap_95_high": 4.0
        },
        "repeat_90_pct": {
          "median": 71.43,
          "bootstrap_95_low": 69.57,
          "bootstrap_95_high": 72.9
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        "repeat_180_pct": {
          "median": 74.07,
          "bootstrap_95_low": 72.06,
          "bootstrap_95_high": 75.0
        },
        "repeat_365_pct": {
          "median": 75.7,
          "bootstrap_95_low": 74.54,
          "bootstrap_95_high": 76.92
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        "value_90_multiple_of_first": 2.75,
        "value_180_multiple_of_first": 3.67,
        "value_365_multiple_of_first": 4.5
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    },
    "40_59": {
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      "minimum_profiles_per_center": 20,
      "profiles": 109255,
      "metrics": {
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          "median": 49.7,
          "bootstrap_95_low": 48.0,
          "bootstrap_95_high": 50.0
        },
        "value_90_eur": {
          "median": 120.0,
          "bootstrap_95_low": 120.0,
          "bootstrap_95_high": 126.0
        },
        "value_180_eur": {
          "median": 172.5,
          "bootstrap_95_low": 167.0,
          "bootstrap_95_high": 180.0
        },
        "value_365_eur": {
          "median": 209.75,
          "bootstrap_95_low": 200.0,
          "bootstrap_95_high": 220.0
        },
        "payments_90": {
          "median": 3.0,
          "bootstrap_95_low": 3.0,
          "bootstrap_95_high": 3.0
        },
        "payments_180": {
          "median": 3.5,
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          "bootstrap_95_high": 4.0
        },
        "payments_365": {
          "median": 4.0,
          "bootstrap_95_low": 4.0,
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        },
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          "bootstrap_95_low": 72.36,
          "bootstrap_95_high": 73.91
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        "repeat_180_pct": {
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          "bootstrap_95_high": 76.1
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        "repeat_365_pct": {
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          "bootstrap_95_low": 75.76,
          "bootstrap_95_high": 77.32
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        "value_90_multiple_of_first": 2.41,
        "value_180_multiple_of_first": 3.47,
        "value_365_multiple_of_first": 4.22
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    },
    "60_79": {
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      "minimum_profiles_per_center": 20,
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          "bootstrap_95_low": 65.0,
          "bootstrap_95_high": 65.0
        },
        "value_90_eur": {
          "median": 180.0,
          "bootstrap_95_low": 180.0,
          "bootstrap_95_high": 180.0
        },
        "value_180_eur": {
          "median": 255.0,
          "bootstrap_95_low": 240.0,
          "bootstrap_95_high": 262.5
        },
        "value_365_eur": {
          "median": 315.0,
          "bootstrap_95_low": 300.0,
          "bootstrap_95_high": 337.0
        },
        "payments_90": {
          "median": 3.0,
          "bootstrap_95_low": 3.0,
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        },
        "payments_180": {
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        },
        "payments_365": {
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        },
        "repeat_90_pct": {
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        "value_90_multiple_of_first": 2.77,
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        "value_365_multiple_of_first": 4.85
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      "profiles": 10434,
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          "bootstrap_95_low": 85.0,
          "bootstrap_95_high": 88.0
        },
        "value_90_eur": {
          "median": 230.0,
          "bootstrap_95_low": 212.0,
          "bootstrap_95_high": 240.0
        },
        "value_180_eur": {
          "median": 340.0,
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          "bootstrap_95_high": 372.5
        },
        "value_365_eur": {
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          "bootstrap_95_low": 371.88,
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        },
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        },
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        },
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          "bootstrap_95_low": 72.73,
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        },
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          "median": 78.57,
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        "repeat_365_pct": {
          "median": 80.0,
          "bootstrap_95_low": 77.32,
          "bootstrap_95_high": 82.35
        },
        "value_90_multiple_of_first": 2.71,
        "value_180_multiple_of_first": 4.0,
        "value_365_multiple_of_first": 5.18
      }
    },
    "GE_100": {
      "centers": 185,
      "minimum_profiles_per_center": 20,
      "profiles": 11194,
      "metrics": {
        "first_payment_eur": {
          "median": 136.0,
          "bootstrap_95_low": 127.5,
          "bootstrap_95_high": 150.0
        },
        "value_90_eur": {
          "median": 237.5,
          "bootstrap_95_low": 218.0,
          "bootstrap_95_high": 250.0
        },
        "value_180_eur": {
          "median": 340.0,
          "bootstrap_95_low": 318.75,
          "bootstrap_95_high": 366.0
        },
        "value_365_eur": {
          "median": 459.5,
          "bootstrap_95_low": 405.0,
          "bootstrap_95_high": 505.0
        },
        "payments_90": {
          "median": 1.0,
          "bootstrap_95_low": 1.0,
          "bootstrap_95_high": 2.0
        },
        "payments_180": {
          "median": 2.0,
          "bootstrap_95_low": 2.0,
          "bootstrap_95_high": 2.5
        },
        "payments_365": {
          "median": 3.0,
          "bootstrap_95_low": 3.0,
          "bootstrap_95_high": 3.5
        },
        "repeat_90_pct": {
          "median": 48.08,
          "bootstrap_95_low": 43.24,
          "bootstrap_95_high": 57.58
        },
        "repeat_180_pct": {
          "median": 70.18,
          "bootstrap_95_low": 67.86,
          "bootstrap_95_high": 73.53
        },
        "repeat_365_pct": {
          "median": 75.0,
          "bootstrap_95_low": 72.0,
          "bootstrap_95_high": 76.92
        },
        "value_90_multiple_of_first": 1.75,
        "value_180_multiple_of_first": 2.5,
        "value_365_multiple_of_first": 3.38
      }
    }
  },
  "quality": {
    "center_balanced": true,
    "bootstrap_resamples": 2000,
    "personal_payment_or_center_identifiers_exported": false
  },
  "interpretation_guardrails": [
    "Cada centro pesa una vez en la mediana nacional.",
    "El importe es cobro positivo observado, no facturación neta, margen ni valor futuro predicho.",
    "Los pagos anticipados cuentan cuando se cobran y pueden elevar los primeros horizontes."
  ],
  "limitations": [
    "El primer pago es el primero observado en el historial disponible, no necesariamente la primera relación comercial real.",
    "Los importes son positivos y con impuestos: no descuentan devoluciones, rectificaciones, comisiones, impuestos o costes.",
    "Los pagos anticipados cuentan cuando se cobran, aunque cubran meses posteriores.",
    "El resultado describe una cohorte de 2024 y no debe extrapolarse automáticamente a otra mezcla de precios o clientes.",
    "Los centros usuarios de WodBuster no forman un censo completo del mercado español."
  ]
}